Avenue de Champagne in Épernay: complete guide, cellar tours, and Champagne houses

03/04/2026

Discover the Avenue de Champagne in Épernay, famous for its prestigious Champagne houses, its listed heritage, and its unique cellars to visit in the heart of the Champagne region.

The Avenue de Champagne in figures.

The Avenue de Champagne in Épernay is one of the most prestigious places in the region. It alone contains over 110 kilometers of underground cellars and around 200 million bottles aging beneath the city.

Classified among the major sites of Champagne heritage, it attracts millions of visitors each year seeking cellar tours in Épernay, tastings, and experiences centered around Champagne.

Inscribed on the World Heritage List of theUNESCO since 2015the Avenue de Champagne is today a must-visit destination for lovers of bubbles and history.

Strolling along the elegant façades, visiting historic cellars, or simply enjoying a glass on a terrace—this is a unique experience to enjoy! In 2025, the Avenue de Champagne celebrated its 100th anniversary.

It is also home to 15 Champagne houses, making this avenue an essential stop for anyone wishing to discover the Champagne vineyards.

The history of the Avenue de Champagne

Formerly called the “Faubourg des Folie,” the Avenue de Champagne developed from the 19th century onward with the rise of the Champagne trade. Major Champagne houses gradually settled there, taking advantage of the hillsides and natural cellars carved into the chalk.

Over time, it became an international symbol of Champagne prestige. Today, it still embodies the elegance and expertise of the winemakers and Champagne houses of Épernay.

Cellar tours in Épernay: an unmissable experience

Cellar tours in Épernay are among the most sought-after activities for travelers. Beneath the Avenue de Champagne lies a true labyrinth of cellars and galleries housing millions of bottles in aging.

Several Champagne houses offer guided tours:

Moët & Chandon : ideal for visitors looking for a cellar tour experience in Épernay that is both prestigious and immersive. Perfect for Champagne lovers who want to discover one of the biggest names in the region!
Boizel : ideal for visitors looking for an authentic and refined cellar tour in Épernay. Located on the Avenue de Champagne, it offers a more intimate discovery experience in an elegant, history-rich setting.
Mercier: Ideal for families thanks to its little train that runs through the underground cellars, making the visit both fun and accessible to everyone. A unique way to discover the world of Champagne in Épernay.

It’s a unique immersion into the world of Champagne, ideal for understanding why Épernay is considered the capital of Champagne.

What to do on the Avenue de Champagne?

Beyond cellar tours, the Avenue de Champagne is a lively and vibrant place. You can discover:

seasonal events (Habits de Lumières, sports activities, white party evenings…)
tastings on terraces (Perrier-Jouët, Collard-Picard or Leclerc Briant)
wine tourism experiences (Musée du Champagne, cellar visits,…)
architectural walks

It is also an ideal starting point for exploring the surrounding vineyards and Champagne villages with My Vintage Tour Company !

Must-see events!

Listed as a UNESCO World Heritage site, the Avenue de Champagne in Épernay hosts two must-see events: the White Party evening, a unique event in the heart of the Avenue de Champagne, and the “Habits de Lumières,” a magical celebration that lights up the capital of Champagne in December.

soirée blanche dans l'avenue de Champagne à Épernay

WHITE PARTY 2026

For one evening, the Avenue de Champagne becomes pedestrian-only and hosts a festive open-air dinner, featuring entertainment and an elegant atmosphere. A must-attend event to enjoy summer in Épernay.

Perfect for sharing a friendly moment with friends or family in an exceptional setting.

Date: July 2026 – date to be announced.

habits de lumières à Épernay, évènement de l'année

HABITS DE LUMIÈRES 2026

As the end-of-year festive season approaches, the City of Épernay and the Avenue de Champagne Committee invite you to the “Habits de Lumière,” three days of celebrations dedicated to the Champagne art of living.

The 2026 edition will take place on December 11, 12, and 13 and promises to be particularly exceptional: it will mark both the 26th edition of the event and the closing of the Avenue de Champagne’s centenary celebrations.

To discover the must-see events

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What our guests say about us

    
 
 
       Publié sur Tripadvisor  
   
   Ariana M 
 
 
 
 vérifié Worthwhile, delicious, and exceptional with kids! Excellent experience with Colleen (guide) and Louise (vintage vehicle)! We left from Reims, visited a wine field, visited a winery to experience more traditional processing, had lunch at the phenomenal Prise du Mousse (gratin dauphinois is one of the best things I’ve ever eaten and that’s not just the champagne talking), off to another winery with more modern processing, then out to Dom Perignon’s hometown and a lesson in sabering champagne. A beautiful experience and well worth it!! 9 glasses of different champagnes + 1 regional specialty (Ratafia). Kindly provided a car seat for our 4 year old, as well as juice and a thoughtfully designed activity book. We had a few minutes before lunch and even got to stop at a local playground. Excellent history and narration provided throughout!
  
 
      Publié sur Tripadvisor  
   
   Sylvain C 
 
 
 
 vérifié Un moment privilégié ! Une très chouette virée entre amies dans les vignes champenoises au soleil...Tout y était, les belles estafettes Suzie et Marcel (conduites avec expertise), les pauses explicatives claires et techniques (mais pas trop techniques), l'atelier sabrage, le bar à bulles et ses petits gâteaux... et surtout le sourire, la bonne humeur et les petites attentions de Maëva et Marjorie, aussi pétillantes que la boisson locale! Mille mercis pour ce joli moment de partage !
  
 
      Publié sur Tripadvisor  
   
   JessieK-T 
 
 
 
 vérifié Perfect day with the perfect company We had bike rental for the whole day plus a picnic for 4 people. Everything was perfect from start to finish. The bikes were electric and brand new and easy to use. The routes were already available and you just chose the one that suited your needs. The picnic made the day even more special. It was more than enough delicious food, picnic blanket, cutlery, champagne. The owner was very accommodating regarding pick up and return and responded very quickly. We would definitely recommend using this company!
  
 
      Publié sur Tripadvisor  
   
   jjmlubbers 
 
 
 
 vérifié Beautiful tour We hebben een prachtige en gezellige tour gehad door de mooie Champagne regio. Romain was erg enthousiast en we hebben veel geleerd over Champagne en de geschiedenis. We hebben er van genoten en komen nog eens terug in de lente/zomer!
  
 
      Publié sur Tripadvisor  
   
   benedicte et je... l 
 
 
 
 vérifié Moment inoubliable en famille Un moment inoubliable pour toute la famille des plus jeunes jusqu’aux plus vintages. Des estafettes et guides au top , on a tous fait le plein de bonne humeur et de bulles Bravo !!!
  
 
      Publié sur Tripadvisor  
   
   Chris0076 
 
 
 
 vérifié Expérience topissime Expérience insolite topissime! Une journée incroyable au milieu des vignes, visites de caves dégustations et sabrage de champagne, un excellent moment! Merci à Coline pour sa gentillesse
  
 
      Publié sur Tripadvisor  
   
   Julie/Chester 
 
 
 
 vérifié Perfect Valentine Birthday trip Celebrated my 60th birthday with a fabulous tour with a group of friends. Our hosts were so lovely and made it such a special day. Everyone without exception loved it. We were picked up from chateau Etoge so no one had to drive - and we had plenty of champagne (and delicious food) enroute. Thank you for making it such a memorable day.
  
 
      Publié sur Tripadvisor  
   
   Letaur 
 
 
 
 vérifié Découverte sensorielle et motorisée autour des bulles de champagne. Super sympa pour découvrir la face cachée du Champagne et les Maisons du champagne et leur histoire. Ballade commentée avec professionnalisme. Arrêt dans les vignes pour faire de jolies photos et en apprendre plus sur la fabrication de ce pétillant nectare. Marcel, notre"bolide" était vraiment trop mignon. La cerise sur le gâteau : la dégustation en plein milieu d'un coteau et l'exercice du sabrage. Nos deux petits poilus, nos teckels ( Malô- Bern et Igor) étaient de la partie et ils ont aussi appréciés.
  
 
      Publié sur Tripadvisor  
   
   Dennis M 
 
 
 
 vérifié Prachtige tour door Epernay en omstreken E-bike tour door Epernay en omstreken. Prachtige tour die makkelijk via routeplanner op telefoon is in te stellen (QR-code). Goede en vriendelijke service!
  
 
      Publié sur Tripadvisor  
   
   Carine C 
 
 
 
 vérifié Une expérience à ne pas rater/ Une magnifique expérience avec une guide au top qui connaissait très bien sa région, ses richesses et son savoir-faire. A refaire sans hésiter !
  
 
  
  
 
 
   Évaluation Tripadvisor : 4.9 sur 5, Basée sur 341 avis,affichage de nos derniers avis